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In this engaging session, Yasmine Robles and Izzy Dadosky of Rebel Marketing will walk you through what really makes people open, read, and click your emails. (Hint: it’s not sending more coupons.)
Part of the Small Business Resource Fair. All of the day's presentations will be in the Friends Theater.
Think email marketing is dead? Think again. It’s still one of the highest-ROI tools in your marketing toolbox, if you know how to use it. In this engaging, down-to-earth session, Yasmine Robles and Izzy Dadosky of Rebel Marketing will walk you through what really makes people open, read, and click your emails (hint: it’s not sending more coupons). You’ll learn how to build an email list from scratch, what to say once people join, and how to send emails that sound like you and still drive results. We’ll cover simple automations like welcome sequences, the anatomy of a solid newsletter, and tips for subject lines that don’t get ignored. You’ll leave with a mini action plan you can implement immediately, no tech panic required.
AGE GROUP: | Adults |
EVENT TYPE: | Internet and Technology | Business and Career Development |
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